OQUA
OQUA, according to the Urban Dictionary, is an acronym for the almost perfect woman.
Her laughter is contagious, and she is always on hand when her friends are not well. If she likes a person, she will fight for them.
OQUA is a new way of understanding beauty. OQUA women (and people) are strong, brave and love to laugh – even at themselves.
They stand up for what they believe in!
OQUA is
Franziska Lerch
OQUA is Franziska and Franziska is OQUA.
“OQUA GRAVITY ZERO is designed for women who are confident and joyful”, says Franziska.
A skincare line born out of her special connection to water: “I have always felt
magically attracted to water. Its seductive weightlessness and overwhelming power fascinate me. It was on the water, in Lugano, kissed by the radiant sun like a muse and gently carried by the waves of the lake, that I brought OQUA to life”.
Who is Franziska
Water runs like a thread through Franziska Lerch’s biography.
She grew up in the Rhine city of Basel but left Switzerland at the age of 22 to become a Make-up Artist in Rome.
In the Italian capital, Franziska’s walks often take her along the Tiber, and she spends weekends on the Mediterranean.
Franziska’s professional dream comes true: she becomes a successful Make-up Artist and works in Italy for ten years for well-known fashion companies, advertising productions and television stations such as RAI – Radiotelevisione italiana.
In 2010 Franziska returns to Switzerland, where she founded the make-up school “Glow” in Lugano.
For sixteen years, parallel to her own business, she works as Retail Manager for L’Oréal Produits de Luxe Switzerland. Franziska is responsible for beauty brands such as Giorgio Armani, Lancôme and Yves Saint Laurent.
She is deepening her already extensive knowledge in the field of make-up, adding a huge skincare know-how.
Franziska is convinced that there is only one perfect basis for make-up – a healthy, radiant skin.
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